Meanwhile, TVs aren’t watched the way they used to be. Social media and YouTube have gotten younger audiences accustomed to low-budget, short videos, including videos summarizing events from full-length original series and movies. Viral video culture has impacted streaming and TV viewing, with YouTube consistently dominating streaming viewing time in the US and revealing this week that TVs are the primary device used to watch YouTube. Companies looking to capitalize on these trends may find less interest in original, high-budget scripted productions.
The wonderfully weird at risk
Streaming opened the door for many shows and movies to thrive that would likely not have been made or had much visibility through
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