“Extraordinarily disappointed” users reckon with the Google-fication of Fitbit

Enlarge / The Charge 5 (pictured) has been a source of contention for Fitbit customers.Getty

Since the acquisition closed in 2021, the Google-fication of Fitbit has largely meant a reduction in features and a focus from Google on getting people onto the Fitbit app. Long-time users have flocked to Fitbit—sometimes upon Fitbit’s request—to share hundreds of complaints about recent changes. However, Google has been mostly unresponsive to customer feedback.

Web app discontinuation angers users

In June, Google announced it was discontinuing Fitbit.com’s online dashboard. After July 8, users seeking similar features that the web app provided have to download the Fitbit

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