On an unseasonably warm afternoon last December, I found myself squirreled away in a Bellevue office building, swallowing my words. I was there to critique a third party’s AI-generated content. My mood was skeptical at best.
“How would you rate the quality of the copy?” one participant asked. A stretch of silence mercifully ended when someone offered seven out of 10. I nodded politely. Hell if I was going to set them straight.
Clearly, artificial intelligence is having a moment. Back in November of 2022, San Francisco–based OpenAI debuted ChatGPT, a large language model chatbot that can mimic human writing styles, from a simple Siri-level
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