How much does a Super Bowl ad cost in 2023?

There’s a reason Super Bowl commercials have gotten so pricey since 1967.

commercials keep costing more and more — but companies are still willing to pay up. 

Most 30-second cost between $6 million and $7 million, Fox Sports this week. A few sold for more than $7 million. That doesn’t include the cost of making the ads in the first place; elaborate, star-studded commercials aren’t cheap.

Despite the high price tag, in-game ads for were sold out by Monday, Feb. 6. A vast majority of those were spoken for by the end of the summer.

The cost is high, but companies

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