In the beginning of the pandemic, while restaurants were figuring out how to shift their businesses away from onsite dining, Sam Bernstein was dealing with his own pivot. His startup, LoftSmart, was a real estate platform designed for college students to find apartment rentals; when universities around the country shut down onsite classes, his business dried up. “When schools went virtual, it was an existential crisis for us,” he says. “We were in a similar position to restaurants: a team trying to figure out what to do.”
At the time, Bernstein found himself inspired by the things restaurants were doing to stay afloat: selling meal kits, pantry items for
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