The Hey Love Team Will Open a Cocktail Bar Within the Former Oregon Theatre Building

The building at the corner of 35th and Division has held many roles. Constructed in 1925 by Isaac Geller, the building once housed a vaudeville theater, transitioning into an adult film theater in the 1960s and ’70s. The Oregon Theatre, as it was known, was Portland’s longest-standing porn theater, closing in 2020.

Soon, however, a cocktail bar will open in the same building — next door to the original theater space. The End, a cheeky nod to its neighbor, comes from an eclectic A-Team of food and beverage talent: Hey Love co-owners Emily Mistell and Nicholas Musso, ex-pro skateboarder and Cat’s Paw owner Mickey Reyes, Sweet Hereafter bartender

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