Kris Hartvigsen has seen more than a few job descriptions for sales positions over his career that looked shiny on the surface but then inevitably dulled when peering a little deeper.
“There’s always this list of responsibilities,” says the CEO of Dooly Research Ltd.
“And the responsibilities are maintaining the CRM [customer relationship management system], handling your pipeline, updating your forecasts — all of these different things. And so we’re just chipping away at all of those things that I would consider to be low-value work, that takes you out of your high-value mode of earning your paycheque and engaging with your customers.”
His Vancouver-based firm specializes in doing
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